Online advertising firm Eyeblaster has registered for a $115 million initial public offering on the NASDAQ. Lehman Brothers and Deutsche Bank Securities are serving as joint bookrunners with UBS Securities and Pacific Crest Securities as co-managers. New York based Eyeblaster offers on the web campaign management solutions and services to advertising agencies and advertisers. Eyeblaster manages campaigns across […]
On the internet advertising firm Eyeblaster has registered for a $115 million initial public offering on the NASDAQ. Lehman Brothers and Deutsche Bank Securities are serving as joint bookrunners with UBS Securities and Pacific Crest Securities as co-managers.
New York based Eyeblaster offers on the internet campaign management solutions and services to advertising agencies and advertisers. Eyeblaster manages campaigns across digital media channels in multiple formats including rich media, in-stream video, display and search.
Eyeblaster’s major competitors include Google through DoubleClick, and Microsoft with Atlas.
The company was founded in 1999 and has 221 employees in 23 countries with R&D facilities in Israel. The company booked a $7.4 million profit in 2007 on revenue of $44.7 million from 979 customers.
(via CNN)
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